44° North Marine

Built in Oregon · Employee owned

Aluminum boats built to last generations

44° North Marine is the employee-owned parent company of North River Boats and Willie Boats, two of the Pacific Northwest's most respected names in welded aluminum boats.

Boat brands
2
Oregon factories
2
Employee owned since
2016
Welded aluminum
100%

Who we are

Two Oregon builders. One shared standard.

In 2023, North River Boats of Roseburg and Willie Boats of Central Point came together as 44° North Marine.

The two companies had long respected each other's people and products. Together, each keeps building what it is known for, in the community where it has always built it, while sharing engineering, purchasing and a common commitment to quality. Our name comes from the 44th parallel, the line of latitude that runs across the heart of Oregon.

Our companies

Brands with decades on the water

North River aluminum cabin boat running across calm water in Alaska
Roseburg, Oregon

North River Boats

A premier builder of heavy-gauge welded aluminum boats, from family fishing and offshore cabin boats to purpose-built commercial, first responder, government and military vessels. The North River family also includes the Almar line of commercial and government boats.

  • Recreational
  • Commercial workboats
  • Fire, police & rescue
  • Government & military
Visit North River
Anglers rowing a Willie aluminum drift boat through river rapids
Central Point, Oregon

Willie Boats

Known for decades among Northwest anglers and guides for aluminum drift boats that are built tough and row true. Willie continues to build its drift boats, power boats and raft frames in the Rogue Valley.

  • Drift boats
  • Power boats
  • Raft frames
Visit Willie Boats
North River welder in a welding helmet joining aluminum

Employee owned

The people who build our boats own the company

North River Boats established its Employee Stock Ownership Plan (ESOP) on January 1, 2016, giving every qualifying team member an ownership stake in the business. When Willie Boats joined 44° North Marine, its employees became shareholders through the same plan.

An ESOP is a retirement benefit. As team members build their careers here, they build ownership too.

  • Every qualifying team member is an owner
  • Funded by the company, not employee paychecks
  • Long-term thinking and pride in every weld

What we stand for

The principles behind every hull

  • Craftsmanship

    Heavy-gauge welded aluminum, built by skilled hands. We build boats meant to outlast their first owner.

  • Ownership

    Our people are owners. When the company does well, the team that built it shares in that success.

  • Mission-ready

    Fire crews, law enforcement, the military and commercial operators trust our boats when it matters most.

  • Community

    We're committed to Roseburg, the Rogue Valley and the Oregon manufacturing jobs that keep them strong.

Who we build for

On the water for every mission

  • Friends pulling a crab pot aboard a green North River cabin boat

    Recreational

    Anglers, families and guides on rivers, lakes and open water.

  • Two yellow North River pilot boats running side by side at speed

    Commercial

    Pilot, survey and work boats built for daily, demanding duty.

  • Crew at the electronics station inside a North River cabin boat built for the U.S. Army Corps of Engineers

    Government & first responders

    Proven platforms for fire, police, rescue, federal and defense customers.

Questions

Frequently asked questions

What is 44° North Marine?

44° North Marine is the employee-owned parent company of North River Boats in Roseburg, Oregon, and Willie Boats in Central Point, Oregon. The two boat builders came together under 44° North Marine in 2023.

Is 44° North Marine employee owned?

Yes. North River Boats established an Employee Stock Ownership Plan (ESOP) on January 1, 2016, giving every qualifying team member an ownership stake. When Willie Boats joined 44° North Marine, its employees became shareholders through the same plan.

What is an ESOP?

An Employee Stock Ownership Plan is a retirement benefit that gives employees ownership in the company they work for. It is funded by the company, not by employee paychecks.

What kinds of boats do North River and Willie build?

North River Boats builds heavy-gauge welded aluminum recreational boats plus commercial, first responder, government and military vessels, including the Almar line. Willie Boats builds aluminum drift boats, power boats and raft frames.

Where are the boats built?

North River boats are built in Roseburg, Oregon. Willie boats are built in Central Point, Oregon, in the Rogue Valley.

How do I buy a North River or Willie boat?

Visit northriverboats.com to explore models and find a North River dealer, or willieboats.com for Willie drift boats and power boats.

Find your next boat

Explore the full lineups from our builders.